When people think of “Ranger” today, most people think of Ford’s iconic midsize pickup truck.
The model is known for its robustness, versatility and performance, being one of the most popular in the category in several countries, including Brazil.
But what few people know is that the name “Ranger” was already used by Ford’s competitor, General Motors (GM).
Yes, you read that right: there was a time when GM used the Ranger brand for one of its automobiles,
and this peculiar story unfolded between the years of 1968 and 1978, with a model sold mainly in South Africa, Belgium and Switzerland.
An interesting curiosity is that the GM Ranger was sold at the same dealerships that also offered the Opel Rekord C.
This meant that South African consumers had a choice between two cars that, visually, looked very similar but had some important differences.
With the approximate value of R$ 80 thousand to R$ 150 thousand in the classic car market, the GM Ranger is more than a vehicle:
It is a piece of history that tells about an important period in the automotive industry.