Released in 1983, the Fiat Today was a milestone in the Brazilian automobile market.
As the Fiat's first sedan in Brazil, the model was developed from the Fiat 147, and soon conquered its space in the competitive compact sedan segment.
At the time, the market was dominated by models like the VW Voyage, GM Chevette and Ford Escort, which represented the era of more affordable sedans for the middle class.
However, Oggi was not just another model in this category.
It was a reinterpretation of the Fiat Panorama, common longer wheelbase and a more sober and elegant look.
Among its striking features, the 5-speed gearbox, one 440 liter trunk and a design that, although simple, won over many fans.
This designer edition, which united the world of fashion and automotive industry, gained notoriety and became a true object of desire.
If you are interested in this iconic model, keep an eye out for opportunities to purchase one.
In the end, cars like the Fiat Oggi Pierre Balmain are increasingly rare and can represent an excellent investment for those looking for a piece of automotive history with a touch of class and sophistication.