Chevrolet Launches Spark and Celebrates Centennial in Brazil

In 2025, The Chevrolet celebrates a historic milestone: its 100 years of operations in Brazil. During a special celebration held in São Paulo, the brand presented a promising future for the Brazilian market. The highlight of the event was the appearance of the Chevrolet Spark, one electric jeep which promises to revolutionize the compact segment in the country.

Chevrolet Spark: The Chinese Electric Jeep

O Chevrolet Spark, known as Baojun Yep Plus in China, it is a project of Wuling, a joint venture between Chevrolet and SAIC, a long-time partner of General Motors. This model has already been spotted undergoing testing in Brazil, but this time it appeared undisguised, revealing a modern and robust design that is ideal for the urban public.

With 4 meters long It is 2.56 meters wheelbase, Spark is a mini utility smaller than the Volkswagen Nivus. Equipped with a battery of 41.9 kWh and an electric motor of just over 100 horsepower, it offers an autonomy of 400 km in Chinese CLTC standard. However, according to estimates from the Inmetro, this autonomy should be around 280 km in real conditions in Brazil.

The Spark arrives with an aggressive price proposal to compete directly with models like the BYD Dolphin, another compact electric car that has been gaining ground in the market. Although the Chevrolet has not announced the official price, it is speculated that it will be below R$ 150 thousand, which would be a smart strategy to popularize electric vehicles in the country.

The Expansion of Chevrolet's Electrified Lineup

Spark will be just one of the five big news from Chevrolet to the Brazilian market in 2025. The brand also plans to launch restyled versions of the Onix hatch It's from Onix Plus sedan, besides the Tracker, which should arrive with a renewed design and the premiere of flex hybrid engine scheduled for the 2026 line.

Special Series in Celebration of the Centenary

To celebrate the centennial, Chevrolet also confirmed that the models Onyx, Tracker It is S10 will receive special and limited series alluding to the 100 years of the manufacturer in Brazil. These vehicles must feature exclusive details, such as commemorative emblems, distinctive colors and premium interior finishes, to attract collectors and brand enthusiasts.

Investments and New Models

General Motors has big plans for Brazil. The company will invest R$ 1.2 billion at the Gravataí factory (RS) as part of the R$ 7 billion destined for the country until 2028. This amount will be used to modernize production lines and develop new products, such as a New entry-level SUV based on the Onix platform.

This new model promises to compete in the market with rivals such as the Fiat Pulse, O Renault Kardian and the future Volkswagen Tera. Chevrolet is confident that its combination of design, technology and efficient engines will win over even more Brazilian consumers.

Chevrolet's 100-Year Legacy in Brazil

A Chevrolet arrived in Brazil in 1925 and since then, it has been one of the most beloved brands by Brazilians. Classics such as Opal, O Monza, O Race and Astra marked generations and helped to consolidate the brand as a reference in quality and innovation. Now, with its centenary, GM reaffirms its commitment to leading the national automotive market, investing in technology, sustainability It is innovation.

O Chevrolet Spark symbolizes this new phase, bringing a glimpse of the future of urban mobility in Brazil. You, the consumer, can expect more electric, hybrid and affordable models, as well as increasingly connected and sustainable vehicles.

With so many new features and such a rich history, 2025 will be a memorable year for Chevrolet and for everyone who follows the brand's evolution in the country. After all, 100 years of history are not for everyone, and Chevrolet proves that it still has a lot to offer. Stay tuned for the next news and get ready for a new era in the Brazilian automotive market!